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Hello!

I drive value through powerful user insights.

 

With a nimble, creative, and pragmatic approach, I use user research and service design to develop strategic solutions that elevate business results and improve users’ lives.

 

I lead collaborative teams with diverse skill sets to help organisations understand and tap into the power of UX research for a more significant impact.

Currently lead UXR for Data Platform @ Spotify

Selected work

Work
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A research driven journey towards high-quality data and increased developer productivity

Taking the stress out of servicing appointments with a single, forward-thinking, full-service app.

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Understanding the work-environment mental models of NM Technologists to enhance product usability, learnability and efficiency while reducing health risks.

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Comprehending India’s emotional journey from preparing to sipping a cup of tea to create a device that offers an automated cup of joy.

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Exploring current journeys and bottlenecks in the boat-jetty transport system to create seamless and unforgettable travel experiences.

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Uncovering Indian mindsets regarding home cleaning, their perceptions of robotic home cleaners and the roadblocks leading to slow adoption, to create a product placement strategy.

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